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It would appear thatWarner Bros.’ ambitiousDC Universestreaming service is struggling to gain the captive audience that executives were hoping for.
Also Read:Venom Sequel In Development At Sony
However, if the speculations are true then things may not bode well for the future of the streaming service or any of the original shows that are being developed for it likeSwamp Thing, Stargirl,andHarley Quinn.The factors that contributed to that middling 700,000 are varying and will certainly be taken into consideration by Warner Bros. executives when they deliberate on the future of the DC Universe as they also prepare to launch a Warner Bros. streaming service alongside it.
While the service’s inaugural original showTitanswas well-received by critics and DC fans, it was not always that way. The series premiered on the streaming service amid scrutiny and disapproval from fans after Warner Bros. released a divisive trailer for it at San Diego Comic Con a few months prior that was followed by a presumably low-budget marketing campaign. That low-budget is seemingly carrying over toDoom Patrol, another DC Universe original series. With this in mind it is obvious that fans were mixed on the appearance of the service and did not feel inclined to pay a monthly $8 fee for something that may not have a high production value like the Marvel Netflix shows. Ironically,Titanshad a $20 million production budget, which means that it was technically a loss alongside that 700,000.
The biggest fault of the service as many critics of it have pointed out is its accessibility and availability. Currently, the DC Universe is only available in the United States and on a few platforms such as the Roku and Amazon Fire but not on Playstation or Xbox. This has been frustrating to DC fans in the international market who could not enjoyTitanson release or the curated digital library of comics and classic movies and shows that the service offers. The only way the international market is going to get to watchTitansis through Netflix, who recently acquired the international license which has caused uncertainty about if Warner Bros. is still planning to launch the service internationally. It was last reported that a beta for aCanadian versionof the service was in development, but there hasn’t been any word on if that is still happening since then.
What all of this could mean for the DC Universe and how executives may handle it is uncertain. The best case scenario is that the DC Universe while still in its infancy could improve but operate on a loss for its first year like the WWE Network did when it launched. The worst case scenario is that the service will be discontinued or folded into the planned Warner Bros. streaming service.
FandomWire Staff
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DCDC UniverseWarner Bros.
